tam
tam/tam/
noun
a tam-o'-shanter.
Total addressable market
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Total addressable market, also called total available market, is a term that is typically used to reference the revenue opportunity available for a product or service. TAM helps prioritize business opportunities by serving as a quick metric of a... Wikipedia
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The meaning of TAM is tam-o'-shanter.
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TAM = (ARPU * total potential customers in market). External data sources are often used to calculate the total potential customers, whether that means relying ...